Adding an associate can be one of the best...
Adding an associate can be one of the best decisions you make for your practice, or one of the worst. The difference usually comes down to preparation. Let’s assume you...
One of your greatest sources of organic marketing traffic...
One of your greatest sources of organic marketing traffic into your practice is the acquisition of: Patient Reviews. Patients love giving back when they have had a truly great experience....
I hear it constantly: “Our hygiene schedule has holes...
I hear it constantly: “Our hygiene schedule has holes in it. Is it just the people in our location? Are they just not the type to come back?” Almost always,...
Here’s a scenario we see all the time: a...
Here’s a scenario we see all the time: a dentist decides they want more new patients, so they hire a marketing company to run some Google Ads. The company launches...
Here’s something I’ve watched happen in practice after practice...
Here’s something I’ve watched happen in practice after practice over the past 30-plus years. A new patient calls. They have questions: about insurance, about cost, about hours. The front desk...
Most dentists present treatment plans in a similar way....
Most dentists present treatment plans in a similar way. The doctor examines the patient, identifies the problem, explains the recommended treatment, and hands the patient a sheet with the total...